AVAILABLE NOW: COVID-19 Resource Center for Real Estate Agents
We’re navigating an unprecedented situation, and with that, comes uncertainty and lots of questions. To help, we built a resource center exclusively for real estate agents, designed to provide insight on how COVID-19 is impacting real estate businesses and what you can do today to stay ahead of the pack.
Advising Clients through COVID-19: Five Expert Takeaways
COVID-19 continues to impact our businesses and our lives on an hourly basis, often resulting in more questions than answers. In these uncertain times, it’s important to communicate—or over-communicate—the facts.
4 Critical Pillars of a Massively Successful Real Estate Business
Hundreds of things can impact overall business performance, but four foundational elements must be in place to support a successful real estate business.
Side Digest: 10 Must-See Listings That’ll Have You Swooning
The Side team gets to help manage transactions for some seriously amazing listings, and we want to celebrate some of the most incredible, extravagant, kitschy, and unique properties in the Side portfolio.
ICNY 2020 Highlights
Side had lots of great stage presence. Several of our highly successful partner agents shared their insights on everything from lead distribution to effective team management. Our CEO also took the stage, participating in general session panels focused on the future of the real estate industry and the evolution of technology.
2020 Envision Forum: CAR® Chief Economist Market Predictions
We were privileged to have Leslie Appleton-Young, the Senior Vice President and Chief Economist for the California Association of REALTORS®, as a keynote speaker at the Side 2020 Envision forum. During her presentation, Appleton-Young offered her 2020 real estate market predictions for California. Below, we share her key takeaways.
Collaboration, Not Competiton, Helps Top Agents Thrive
We recently sat down with Side partner agents Mark Pages-Oliver and Lisa Caldwell to discuss their real estate journey. During our chat, we talked about how the two became business partners, the challenges they faced, and the evolution of their brand and business. Since partnering with Side, Mark and Lisa have found far more than just a brokerage. Here’s their story.
Agent Forum: Team Building Tips From the Pros
At our Fall Agent Forum, all of our partners and agent teams gathered throughout the afternoon to share knowledge in breakout sessions. This post covers the key takeaways shared during a session on building and managing teams.
How to Talk to Your Clients About a Potential Recession
In this Side Talk, Anthony Navarro, founder of Harper Real Estate, offers his perspective on the matter. He talks about how recessions have impacted housing in the past, discusses what kind of impact the next recession is likely to have on housing, and explains how to talk to your clients about all of the above.
Side Note: 3 Simple Things Top Agents Want From Tech
All tech tools are not created equal, but it can be hard to determine what’s marketing buzz and what’s the real deal. To alleviate the mystery around technology in real estate, we turned to the Side partner agent community to get insight on how to decide which tech tools are worth your time and attention.
How to Become a Trusted Real Estate Advisor for Your Luxury Clients
Luxury clients are unique. These clients are “affluent” or “high net worth” individuals. A majority of these buyers and sellers travel, they have multiple homes, and they have very little time to commit to any one project. For this reason, it’s important for agents supporting these clients to be smart, organized, well-versed in brevity, and ready to provide context for every situation. Rather than serving as a real estate agent, you need to serve as a real estate advisor.
Side’s AgentBoss Recap: Use the DiSC Profile to Build a Real Estate Dream Team
At Inman Connect Las Vegas 2019, we hosted several AgentBoss Learning Labs, one of which focused on how to structure your business like a CEO. Run by powerhouse agents Nicole Solari, Founder of Level Up Realty, and Brett Jennings, Founder of Real Estate Experts, this session was a goldmine of information for top agents looking for advice on how to scale, grow, hire the best people, and acquire top rankings in their market.
Side Celebrates Partner Agents Named America’s Best
We love celebrating our partner’s successes, and this year’s America’s Best report gives us plenty of reason to cheer. REAL Trends – the trusted source of residential brokerage news, analysis, and information – compiles data every year and honors the best real estate agents and agent teams in America. To make America’s Best list, agents must be ranked in the top half of the top 1% of all 1.4 million licensed real estate professionals in the US.
3 Steps to Converting Online Leads with Mike Ramos
Recognized as being in the top half of the top 1% of real estate agents by Real Trends, Mike Ramos says, “You have approximately five minutes to reach out to new online leads before someone else does.” Get his step-by-step formula to better online lead conversion.
45% of Side Partner Agents are Industry Leading Women
Side is privileged to work with incredible – and incredibly successful – female business owners. In fact, 45% of the agents Side partners with are industry-leading women who are utilizing our agent-forward brokerage platform to power their growing real estate companies.
Top 10 Highlights from Inman Connect 2019
Last week, real estate agents from all over the country flocked to Vegas for an action-packed week at Inman Connect 2019, and Side was there to join in on the fun. Days were packed with keynote speakers, controversial debates, breakout sessions, and learning labs. Powerful knowledge was shared and important industry relationships were made. Side even got a few brag worthy shout outs from well-known panel participants! Here are the top 10 highlights from Inman Connect 2019.
The Power of Your Own Brand
With all of the acquisitions and movement in the industry, are you sitting on the side lines as the big brokerages take your power away? You’re one of the very best agents in your market, so you have the power to be your own brand. At the end of the day, people hire you for you.
3 Tips to Spring Clean Your Real Estate Business
If you’re not continually spring cleaning the low value activities off your day, you’ll be left in the dust by your competition.
Hypothesis Driven Debugging
Debugging with the Scientific Method
Using Zapier, Node.js, and Firebase Together
Supplementing code with advanced workflow tools
User Research at Side — Building Something That Matters
Karen, an assistant to one of Side’s top-producing agents, rummaged through
How We Reselect and You Can Too
Firebase Data Within A Team
Why Side Uses Fireadmin
Using Firebase Cloud Functions with Ghostscript for PDF to Image Conversion
Side is a technology-based real estate brokerage.
How We Hire Software Engineers
Interviewing software engineers is a notoriously difficult task.
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