You matter more
than your brokerage.

Side is the only real estate brokerage that transforms agents into businesses. We exclusively partner with top producing agents like you to create, grow, and power your own business, without the cost, time, or risk.


It’s hard to grow your business alone, but we make it easy.

——-––––

Peninsula

Val Vandervort

Partner / Founder at Veritas Homes

Side Partner Since January 2017

$122M+

Total sales since partnering


86%

Y-O-Y growth


3

Agent team members (and growing)


The name of the player

"With Side, it’s not about getting their name out there. It’s about them getting their partner agents’ names out there.”

– Val Vandervort

Not all agents,
just the best agents.

What we do is not for everyone. We look to partner with top producing
agents who are dedicated to developing a market-leading business.

Highest Average Sales Volume Per Agent

San Francisco

Kevin Gueco

Partner / Founder at Kinoko

Side Partner Since January 2017

$159M+

Total sales since partnering


127%

Y-O-Y growth


7

Agent team members (and growing)


Gueco Real Estate | Testimonial

“It’s hard not to add agents to your team when they’re being served to you on a silver platter.”

– Kevin Gueco

You don't work for Side,
we work for you.

Side develops and fully-implements your business plan, taking the heavy lifting off
your shoulders so that you can spend 100% of your time on what you do best.

Other Brokerages/

YOU ARE RESPONSIBLE FOR IMPLEMENTATION

Brokerage only provides low-level support

  • Agent
    ■ Prospecting and Sales
    ■ Client Services
    ■ Marketing and Advertising
    ■ Brand Development
    ■ Vendor Management
    ■ Listing Coordination
    ■ Transaction Coordination
  • Brokerage
    ■ Marketing Templates
    ■ Insurance
    ■ Office Space

Side/

SIDE IS RESPONSIBLE FOR IMPLEMENTATION

You only focus on sales and client service

  • Agent
    ■ Prospecting and Sales
    ■ Client Services
  • Side
    ■ Marketing and Advertising
    ■ Brand Development
    ■ System Implementation
    ■ Vendor Management
    ■ Listing Coordination
    ■ Transaction Coordination
    ■ Legal
    ■ Insurance
    ■ Office Space

Side innovates on your behalf, combining your expertise and talent with the technology and advertising sophistication of the leading real estate tech companies, making it possible for you to compete with them for clients online, at the first point of contact.

San Francisco

Michelle Kim

Partner / Founder at Mosaik Real Estate

Side Partner Since October 2016

$110M+

Total sales since partnering


109+

Transactions with Side


3

Agent team members (and growing)


Michelle Kim Real Estate Group | Testimonial

“I've never imagined that my children can carry on the legacy and take over my business some day. It’s possible they can, and Side has made that happen.”

– Michelle Kim

About us

Led by a team of experienced industry professionals and technology innovators, the Side team is constantly developing technology that improves agent productivity, legal compliance, marketing programs, and customer experience, to support the best-in-breed agents that we partner with.

Leadership

Guy Gal - Chief Executive Officer at Side Real Estate

Guy Gal

CHIEF EXECUTIVE OFFICER AND CO-FOUNDER

Guy Gal

CHIEF EXECUTIVE OFFICER AND CO-FOUNDER
Guy Gal - Chief Executive Officer at Side Real Estate

Guy Gal (yes, that is his real name) the CEO and Co-Founder of Side, the only real estate brokerage that exclusively partners with top producing agents to create, grow, and power their businesses. Prior to Side, he founded three successful companies—Kingmaker, Biz, and Kognitive. A tech entrepreneur, innovator, and angel investor, Guy is an advisor to Vidyard, a YCombinator top 100 company, and was also an Entrepreneur-in-Residence at Matrix Partners. Today, Guy is dedicated to transforming the best real estate agents into market-leading businesses. He believes that the future of real estate is local, boutique, specialized, and agent-owned.

Edward Wu

CHIEF TECHNOLOGY OFFICER AND CO-FOUNDER

Edward Wu

CHIEF TECHNOLOGY OFFICER AND CO-FOUNDER

Edward Wu is a successful tech entrepreneur and CTO and Co-Founder at Side. Ed heads up the engineering team, developing and implementing best-in-class, proprietary agent and broker technology solutions. His goal is to help agents streamline processes and save time so they’re able to focus on high-value facetime with clients. Prior to Side, Ed was the Co-Founder at Vidyard, an online video platform for businesses. Ed is also a proud alumnus of Silicon Valley startup incubator, Y Combinator.

Hilary Hedemark - Chief Broker Officer at Side Real Estate

Hilary Saunders

CHIEF BROKER OFFICER AND CO-FOUNDER

Hilary Saunders

CHIEF BROKER OFFICER AND CO-FOUNDER
Hilary Hedemark - Chief Broker Officer at Side Real Estate

As Side’s Chief Broker Officer and Co-Founder, Hilary Saunders knows firsthand the growing pains associated with opening your own brokerage. Following a successful career in real estate litigation, Hilary leveraged her customer-service focused nature working as a Broker Associate with Coldwell Banker. In 2012, her entrepreneurial spirit led her to open a boutique brokerage in San Francisco, as well as a law firm focused on estate planning and real estate transactions. At Side, Hilary’s mission is to ensure all Side partner agents have access to top-tier customer service, business management, legal, and brokerage teams to accelerate their success.

DARREN JOHNSON

CHIEF REVENUE OFFICER

KRISTOPHER TAYLOR

VP OF FINANCE

KRISTOPHER TAYLOR

VP OF FINANCE

Kristopher Taylor is a Bay Area executive known for scaling high-growth technology companies. An expert in working with venture-backed businesses, Kris has raised over $200 million in growth capital. His experience prior to Side includes leadership roles at successful start-ups including Boomtrain, Jibe, and Bonobos, each of which were acquired. In his free time, you’ll find him cooking, frequenting his favorite Sonoma wine clubs, traveling, or tackling home renovation projects. Kris is also a four-time AIDS LifeCycle participant and has two golden retrievers (Lizzie and Davey) who frequent our San Francisco headquarters.

BRYAN SMITH

VP OF PARTNERSHIPS

BRYAN SMITH

VP OF PARTNERSHIPS

A veteran technology sales executive, Bryan Smith brings a track record of success in emerging business and startup environments to his role as VP of Partnerships at Side, where he heads up the Ambassador team. Prior to Side, he built and scaled a successful sales organization (from three representatives to over 170 sales, service, and business development employees) at LoopNet, the #1 online marketplace for commercial real estate. At LoopNet, he was also instrumental in growing revenues from $3MM to $90MM+, and played a pivotal role in a rare double-exit event (IPO and acquisition). In addition to a passion for leadership, Bryan’s interests include investing, consulting, advising, teaching, and coaching youth sports.

RYAN SMITH

VP OF ENGINEERING

JAI KOHLI

HEAD OF AGENT SUCCESS

Kris Vann

HEAD OF CORPORATE MARKETING

AL YOUN

HEAD OF CUSTOMER ONBOARDING

NATE GENTNER

HEAD OF PRODUCT

JAKE LYMAN

HEAD OF BROKER OPERATIONS

KATHY RAZVAN

HEAD OF PEOPLE OPERATIONS

Cathy Trevino

MANAGING BROKER, TEXAS

Donnie Pingaro

MANAGING BROKER, FLORIDA

Casey McLoed

MANAGING BROKER, NORTHERN CALIFORNIA

SPENCER KRULL

MANAGING BROKER, SOUTHERN CALIFORNIA

Highest Average Sales Volume Per Agent/

Side Stands Above the Rest/

Apply to Partner with Side/

——-––––
Schedule a Private Consultation